Jason White is Director of SEO at Hertz,
With his finger on the pulse of a wide range of digital strategies, Jason leads the way as he drives change and incremental gains in a host of verticals. Jason's work has been featured in numerous print and digital publications and he has spoken at SMX New York, Milan and Advanced, New York University, American Marketers Association, AMPlified and WordCampNYC among others.
Daniella Peting is an award-winning, HootSuite-certified social media marketing expert with more than 15 years of B2B, B2C, agency and in-house experience in commercial real estate, education, finance, manufacturing, nonprofit, retail and telecommunications.
She is currently the global co-lead for Motorola Solutions’ (MSI) Social Media Center of Excellence and the social media manager for MSI’s North American operations. In this role, she co-leads an internal leadership team that establishes social media best practices for MSI’s global operations and leads social media strategy for MSI’s North America operations focusing on lead generation, customer service, amplification, and awareness.
After graduating with a Masters of Industrial Relations and Human Resources from the University of Toronto, Ashley's professional experience has spanned small
Brian has worked in the communications business for more than 15 years, getting his feet wet in the Big Apple before returning to his Southern roots. From buying media for AT&T to running traditional public relations campaigns for Mayfield Dairy, he’s worked with brands with vastly different audiences and stories to tell. As a corporate communications manager for Unum and contributor of WorkWell, he gets to inform consumers on the importance of voluntary benefits and share ideas for improving their work productivity and tips for living a healthier lifestyle.
Randy Ksar has been working in the Silicon Valley for the past 23 years in a variety of senior digital and social media focused roles at companies like Motorola Mobility, Visa, Yahoo! and numerous startups. Currently, he is VP of Digital at Voce Communications, a Porter Novelli company, where he helps clients on their digital and social media strategies. His area of expertise is
Mike Pace leads the Demand Generation team at SendGrid, which focuses on driving revenue and leads
through paid media and website optimizations. With a passion for data and analytics, Mike builds strategic marketing plans that focus on in-depth attribution data and customer behavior to improve results across a range of marketing channels.
Over the past few years, he has focused on content marketing tactics that play a key role in the customer conversion funnel and work to compliment a wide range of paid media initiatives.
With a Masters in Communication and Journalism and more than 10 years of professional experience, Jamie Whalen has become a passionate leader in the content marketing industry. As a Senior Manager of Content and Social Media at Mimecast, she strives to create high quality content that increases engagement, drives awareness and holds retention. Her marketing approach focuses on launching and maintaining a campaign that is audience driven, measurable and positively impacts the bottom line.
Steven is an avid supporter of using social media tools to increase customer engagement and further awareness of IBM's enterprise Linux and cloud offerings. In his role, he serves as a Subject Matter Expert (SME) in advocating, evangelizing and championing clients deploying mainframe services in a multi-tenant off-premise delivery model.
Steven is also currently on the board of the Open Mainframe Project a Linux Foundation Collaborative Project promoting Linux on the mainframe. He has spent nearly 20 years in the Information Technology industry, with considerable experience in both hardware and software platforms in Specialist Sales and Client Management roles for organizations such as CA, HP and latterly for IBM.
Douglas Spencer has more than 20 years of experience in nearly every modern marketing discipline. He has worked with professionals from around the world in verticals such as financial and professional services, healthcare, media and nonprofit. Before starting Spencer Brenneman he was most recently Vice President, Global Head of Brand Management for Thomson Reuters.
Julie Hayes leads employee and brand advocacy for Autodesk, a 3D design software company empowering people to make anything. Taking an inside-out approach, Julie has trained employees and agencies on the Autodesk story
As Autodesk begins a new paradigm in customer engagement and recognizing the best advocates are sitting in the cube right next to you, Julie launched Autodesk’s award-winning employee advocacy program, activating 20% of the global employee base in its first year, while expanding the program to its 2,500 Channel Partners. With a mighty team of three, Julie has scaled the Autodesk program to reach 37 countries in 11 languages, helping to drive greater awareness for a mature, yet evolving brand.
As the editor of Colonial Life’s brand journalism site and manager of the insurance company’s social media strategy, Chris spends his days educating sales professionals, business customers and consumers on the importance of voluntary benefits, ideas for working smarter and tips for healthier living. A 20-year newsroom veteran, Chris lives in Lexington, S.C., with his wife Bridget, two growing, active boys and Cinnamon, their loyal mutt.
Huw Gilbert is vice president of Global Internal Communications for PepsiCo, based in Purchase, New York. In this role, he is responsible for all communications to PepsiCo’s 280,000 associates around the world, in addition to promoting PepsiCo’s world-class Diversity & Engagement agenda to external stakeholders. Huw’s areas of focus include building tools and capabilities that enable transparent, timely and effective communications to employees, modernizing PepsiCo’s communications channels and content experience, and setting the agenda for effective change management communications across the enterprise.
Tristan Bishop is the Senior Director of Social Media Marketing for Informatica. He has over 20 years’ experience driving digital transformation for enterprise software organizations. Over the years, he has run globally distributed teams for multiple business functions, including Corporate Marketing, Release Engineering, Quality Assurance, Technical Support, Information Technology and Product Documentation. Tristan has been internationally recognized as a digital influencer in Big Data, Employee Advocacy, Servant Leadership, Customer Service and Social Business.
Glenn Gaudet is the President & Founder of GaggleAMP Inc. The leading provider of content amplification and engagement solutions. Gaudet brings over 25 years of comprehensive experience in both strategic and product marketing for technology and media companies. Prior to GaggleAMP, Gaudet was the Chief Marketing Officer at two different companies including Pulvermedia. As CMO, Gaudet was responsible for all aspects of branding as well as marketing for the entire portfolio which included event, online and print products. As President of GaggleAMP, Gaudet leads the innovative and strategic vision of the company serving a global customer base.