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Samantha Stone, author of “Unleash Possible: A Marketing Playbook that Drives Sales” and The Employee Advocacy Impact Study is a revenue catalyst who helps unleash the possible in organizations that have complex selling processes. She’s a fast-growth, marketing strategist, researcher, consultant and persona coach who has also raised four children with her husband, David. Throughout her career she has led marketing strategies for award-winning, high-growth companies. In 2012 she founded The Marketing Advisory Network to help savvy business leaders find new possibilities for enterprises.
For over 30 years, Jeff has been helping companies meet and exceed targeted growth in sales revenues and profits, utilizing full marketing and communication skill sets, especially digital marketing and social media. These strengths include extensive experience with the following: Email campaigns, PPC, PR, CRM, marketing automation, social media, analytics, direct mail, mobile marketing, cataloging, web site development & maintenance, internet advertising, SEO/SEM, trade show marketing, event planning and marketing, field marketing, channel marketing, and video/audio productions including videos, podcasts, webinars and YouTube.
For almost a decade, Greg has been developing content that educates, engages, and incites deeper critical thinking for B2B companies in the tech space. More recently, Greg has led the charge in building and managing the award winning blog and podcast, Defrag This, which focuses on data security and the issues that afflict IT teams today.
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Megan is a digital marketing expert and the CEO + Founder of Social Tribe, a social engagement agency that builds and delivers leading-edge social, content and influencer programs for enterprise brands. Since opening its doors in 2009, Social Tribe has worked with global businesses such as SAP, Panera Bread, Cisco Systems and HP, driving measurable business impact and real-world results.
Kendall Hershey is a Digital Marketing Manager at NETSCOUT, a technology company helping the largest organizations assure and protect the connected world. Her focus is on growing their social media programs, search engine marketing, and Google pay-per-click efforts. When not in the office, you can find her with a camera in hand in a foreign country, working towards her goal of visiting all seven continents.
Andrew Spoeth’s work in marketing encompasses roles at CA Technologies, Marketo, and agency experience. He also serves as a board advisor for Demand Gen Report and is an angel investor in the marketing technology space. A driving mantra for him is that marketing can be a force for good, and visionary, servant leadership is the keystone to a motivated team. In his free time, he enjoys banging the drums for his little rock band.
Stephen is a well-connected executive from the cloud and open source industry responsible for digital marketing as part of the Ecosystem Strategy and Partnerships team at EDGE GRAVITY. Prior to EDGE GRAVITY, Stephen was the CMO of RackN, an open source physical infrastructure automation startup for data center and edge DevOps teams. Stephen has extensive experience in the cloud space as the cloud evangelist for HP/HPE and Dell as well as the open source OpenStack community manager for its first year. Additionally, Stephen managed the Xen.org open source hypervisor community at Citrix Systems while also founding the Citrix Developer Network, managing global alliance and licensing programs and even once added audio to the DOS ICA client with assembler.
Logan Mallory is the Director of Digital Marketing at Jive/LogMeIn where he’s responsible for all things Demand Gen and has helped grow the Inside Sales team by almost 4x in the last 18 months. In addition to implementing typical digital best practices, Logan has found success in his role by aligning closely with sales and focusing on revenue instead of leads. He teaches a marketing course at Brigham Young University, has four kids under six years old and was once the 26th best pole-vaulter in the state of Michigan.
Taryn Gwinner is the North America Demand Generation Marketing Manager at Centrica Business Solutions, a global energy solutions provider for large commercial and industrial organizations. Taryn has been in the B2B Marketing space for over 12 years running digital campaigns, customer communications, social media
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Jesse Sumrak is a Social Media Manager for Twilio SendGrid, a leading digital communication platform. He's created and managed content for startups, growth-stage companies, and publicly-traded businesses. When he's not dabbling in digital marketing, you'll find him ultrarunning in the Rocky Mountains of Colorado. Jesse studied Public Relations at Brigham Young University.
As CMO at Lola.com, Jeanne Hopkins leads its marketing and customer success organization, building a metrics-based powerhouse to fuel demand. She was EVP and CMO at Ipswitch and held executive marketing roles at HubSpot, Symmetricom (now Microsemi), SmartBear, MarketingSherpa and Continuum. At HubSpot, Jeanne’s leadership helped the company land on the number two spot on the Inc. 500 list of fastest growing companies by generating 50,000 net new leads per month. An accomplished writer, advisor and speaker, Jeanne serves on the Advisory Boards of BrightInfo, Bedrock Data and Sales Lead Management Association.
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Peter Prodromou is a seasoned entrepreneur, C-suite executive and strategist with expertise in technology, healthcare/life sciences, CPG and real estate. Prior to joining IEC Partners, Prodromou was president and CEO of Racepoint Global, an international marketing services company. He created Racepoint by merging two companies – Racepoint Group (a PR and PA consultancy) and Digital Influence Group (a media marketing and creative services company) – to create a content-driven marketing strategy and services leader. He is an experienced international business executive, having augmented Racepoint’s US presence with growth and presence in China and the UK, and the formation of a strategic partner network that included market research and analytics.
Megan is a Senior Product Marketing & Strategy Manager within Cognizant Security. She is responsible for strategizing and executing Cognizant Security go-to-market initiatives. This is done by leading event, campaign, social media and content strategy. Megan is also responsible for working closely with Cognizant Security’s various partners and analyst groups.
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